Marketing Toolkit

IMSA Brand Standards GuideTools, Templates, and Resources

Brought to you by the Office of Development and Public Affairs, this page offers guidelines and resources for the use of institutional marketing and branding materials. Please use our brand standards guide for reference.

  • If you are an IMSA employee, please find templates on the IMSAGLOBAL Drive.
  • If you need a logo for a t-shirt or other imprint, please contact Tatum Glas at x5091.

Primary Brand Colors

The primary brand colors for IMSA are blue and white, with blue as the dominant color for text and logos, or reversed out of a blue or black field in white.

Color Palette
IMSA color palatte

Logos and Programmatic Icons

Please use our brand standards guide for reference. Contact Tatum Glas (x5091) if you need a logo format not provided here, have a question about how to use or which logo to use, or need a logo for a t-shirt or other imprint.

File Type: JPG
Full Color Black
Full Color IMSA logo JPG File Black and white IMSA logo JPG File
File Type: PNG
Full Color Black 2 Color Reverse White
Full color IMSA logo PNG File Black and white IMSA logo PNG File Two color IMSA logo PNG File to be used on dark backgrounds White IMSA logo PNG File to be used on dark backgrounds